What Makes Lindt Chocolate so Excitingly Different | Lindt & Sprüngli (2024)

Lindt chocolate is the epitome of Swiss quality and the most important brand of the Lindt & Sprüngli Group. It is very famous in more than 120 countries all over the world. Most of the Lindt products are true bestsellers, for example, the Lindt GOLD BUNNY, the LINDOR truffle or the Lindt EXCELLENCE bars.

Only Fine Ingredients are a Match for Lindt Chocolates

The work of the Lindt Master Chocolatiers starts with the selection of fine raw materials and high quality ingredients. Top quality is particularly important in the meticulous selection of our raw materials. We monitor the quality of our ingredients not only in our factories but also on different steps in our supply chain, starting in the countries of origin.

Lindt & Sprüngli sources its premium cocoa beans from the world’s most exclusive regions of origin, Ghana, Ecuador, Madagascar, Papua New Guinea, the Dominican Republic, and Peru. This not only applies to the main ingredient, cocoa beans, but to all other materials such as hazelnuts, almonds, and vanilla. We monitor the quality in our own laboratory before the goods enter our factory to make sure they meet our high quality standards. All ingredients are subject to rigorous standards regarding their origin and quality. Only the best ingredients are good enough for our premium Lindt chocolate products.

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From Bean to Bar: A Concept to Ensure Quality, Social and Ecological Standards

In our recipes, we use special blends of cocoa bean varieties from different regions. These bean combinations are a closely guarded secret and are what give our Lindt chocolates their exquisite taste. Furthermore, Lindt & Sprüngli is one of the few “bean-to-bar” chocolate makers in the world. We take on responsibility from the selection of cocoa beans to the finished product. On the one hand, this approach allows us to control the entire manufacturing process and thus guarantees high product quality. On the other hand, this ensures that our commitment to sustainability is maintained along the entire value chain.

But it is not just high quality standards that play a key role: our sustainable supply chain is equally important. This was the rationale behind the launch of the in 2008. The Program is financed by price premiums paid for every ton of cocoa beans sourced, as well as contributions from the Lindt Cocoa Foundation, which is then invested in the traceability and verification of cocoa beans as well as individual support of the farmers, their families and communities. Our Farming Program helps to boost the productivity of the farms and gives farmers access to trainings in different areas, such as agriculture, environmental protection and social aspects. Thereby, the Program not only improves the farmers' livelihoods, but at the same time securing the long-term supply of premium cocoa beans for Lindt & Sprüngli.

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The Roasting Process: The Art of Creating the Perfect Aroma

Lindt & Sprüngli processes the cocoa beans into cocoa mass in its own facilities. Our European Cocoa Center is based in Olten, Switzerland. Here the carefully selected premium cocoa beans are mixed according to precise recipes. The actual bean mix in each case is a closely guarded manufacturing secret, as the expert blending of the flavors of the individual bean varieties from different regions is what gives Lindt chocolate its special taste.

After blending, the cocoa beans are placed in special machines, where the shells are split open and removed by mechanical removing and air currents, leaving behind the cocoa “nibs”. The nibs are then roasted using a specialized process, which is what gives the cocoa its unique and exquisite aroma. Lindt & Sprüngli deliberately roasts just the nibs rather than the entire cocoa beans, to achieve a very even roasting result. As with coffee, the cocoa beans may have a light or dark roast depending on their eventual use. Very soon after that, they are processed into the end product so as to ensure that the chocolate retains the delicate flavor of the roasted beans.

Roasting is one of Lindt & Sprüngli’s core skills and requires a very sophisticated process that ensures a perfect match between roasting temperature and duration. The cocoa nibs, which have been roasted but are still relatively coarse, are then cracked and ground very finely in special mills. The heat created by the pressure and friction liquefies the cocoa butter contained in the beans to produce a thick paste known as cocoa mass. The cocoa mass is dark brown in color and has a strong characteristic smell and flavor. It provides the basis for the next stage of the chocolate-making process - conching.

Conching Chocolate, a Revolution for the Chocolate Industry

Until 1879 chocolate was not the velvety, sweet and melt-in-the-mouth delicacy that we know today. Instead it was a brittle, rough-surfaced and somewhat bitter substance which was laboriously pressed into moulds by hand. With the invention of the chocolate conche by Rodolphe Lindtin 1879 the production of chocolate was revolutionized.This step of manufacturing was the basis of smooth-melting chocolate as we know it today. Since then, the technology has been continuously refined, and today, the ground-breaking invention of the chocolate pioneer Rodolphe Lindt is used throughout the industry.

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The Lindt Master Chocolatiers Draw Attention to Detail

Lindt Master Chocolatiers are masters of their craft and are fully aware that the presentation and visual appeal of their chocolate creations are just as important as the tasting experience itself. The elegant appearance of the products is carefully selected. Lindt Master Chocolatiers can draw on a vast pool of expertise and have developed a keen eye for detail over many years, passing on their know-how through perfectly made chocolate masterpieces. One of the important steps in finishing the product is coating the fine Lindt pralines with chocolate. This requires the chocolate to be perfectly tempered to ensure it retains an attractive sheen as it cools down and has a crisp, firm texture when the consumer bites into it. This is followed by the stylish decoration of the products where nothing is left to chance – one of the reasons why Lindt & Sprüngli is the world’s leading producer of premium chocolate.

Pralines are decorated by hand with, for example, freshly roasted almonds or chocolate pearls and given exotic names such as Amande de Luxe and Perle de Cacao. The gold foil around the GOLD BUNNY is polished to a high sheen and the characteristic red collar placed around the neck by hand. To finish things off, the products are put in elegantly designed packaging which also protects them from external effects and preserves their exquisite aroma. Finally, the products arrive in retail outlets and in Lindt’s own shops, where once again great emphasis is placed on a neat, visually appealing presentation.

The LINDT Difference - What makes LINDT so exceptional?

What Makes Lindt Chocolate so Excitingly Different | Lindt & Sprüngli (2024)

FAQs

What Makes Lindt Chocolate so Excitingly Different | Lindt & Sprüngli? ›

In our recipes, we use special blends of cocoa bean varieties from different regions. These bean combinations are a closely guarded secret and are what give our Lindt chocolates their exquisite taste. Furthermore, Lindt & Sprüngli is one of the few “bean-to-bar” chocolate makers in the world.

What is so special about Lindt chocolate? ›

Lindt Difference – What makes Lindt chocolate so exceptional? Lindt Master Chocolatiers roast the cocoa beans using a process refined over decades and then grind them down to an extremely fine texture – essential for the unique taste of Lindt chocolate.

Why is Lindt chocolate so different? ›

The secret of Lindt's unique taste lies in the careful selection and blending of premium cocoa beans from the world's most exclusive regions of origin. But it is not just high quality standards that play a key role, our sustainable supply chain is equally as important.

Are Lindt and Sprüngli the same? ›

In 1892, the chocolate-producing branch of the business split off from the confectionery and now operates independently as Lindt & Sprüngli. Owner of the chocolate factory became Johann Rudolf Sprüngli, son of Rudolf Sprüngli.

Why is Lindt chocolate so buttery? ›

Lindt & Sprüngli uses pure cocoa butter as the only vegetable fat to produce our solid chocolates. Fillings may contain other vegetable fats. Milk fat is used in milk chocolate recipes or selected fillings.

Does Lindt taste different in Switzerland? ›

Also, the Swiss version contains both cocoa mass and cocoa butter, as well as whole milk powder, while the American version only cocoa butter and skim milk powder. Yes, there is a big difference! Once you've had Lindt from Germany or any store not made in the USA you can literally taste the difference.

What is Lindt and Sprüngli strategy? ›

Lindt & Sprüngli Sustainability Strategy

Sustainability is an integral part of Lindt & Sprüngli's business model. Our aim is to produce premium chocolate products and to combine our high-quality standards with equally high ethical and sustainable standards in every aspect of our business.

Are Ghirardelli and Lindt the same chocolate? ›

Ghirardelli - American Heritage

Today, the historic chocolate factory at Ghirardelli Square is one of San Francisco's landmark. Ghirardelli, with its creativity and passion for quality, proved to be a perfect fit for Lindt & Sprüngli and has been part of the brand portfolio since 1998.

Is Godiva or Lindt better? ›

In conclusion, both Lindt and Godiva are reputable chocolate brands that offer high-quality products. Lindt is known for its affordability, wide range of flavors, and smooth texture, while Godiva is renowned for its luxurious taste, attention to detail, and elegant packaging.

Should Lindt chocolate be refrigerated? ›

Fridges are very high humidity environments, which is not suitable for chocolate due to the high moisture, which can result in sugar bloom.

Why is Lindt so expensive? ›

A Lindt spokesperson said the rising cost of ingredients was a challenge. “This applies in particular to our most important raw material, cocoa, the price of which almost doubled over the course of the last year, reaching a new all-time high on the London commodity futures exchange.”

Why is Lindt chocolate so addictive? ›

Psychoactive constituents of chocolate that trigger a 'feel-good' reaction for the consumer include tryptophan and phenylethylamine, which may contribute to cravings and addiction-like responses, particularly in people with specific genetic alleles.

What is the most popular Lindt chocolate? ›

Even after more than 70 years, the LINDOR truffle is and remains one of the most successful chocolate creations for Lindt & Sprüngli. Today, each year more than 6 billion Lindor truffles roll over the counter.

Are Lindor and Lindt the same thing? ›

Essentially, Lindor is a chocolate truffle. Made by creating a hollow chocolate shell by placing fine, tempered Lindt chocolate into a mould which is then spun around on its axis to coat the inside.

Why is Lindt so special? ›

The Roasting Process: The Art of Creating the Perfect Aroma

The actual bean mix in each case is a closely guarded manufacturing secret, as the expert blending of the flavors of the individual bean varieties from different regions is what gives Lindt chocolate its special taste.

What is the number one chocolate in Switzerland? ›

There are many famous Swiss chocolate brands, but the most popular and world-famous is probably Lindt. The brand advertises the fact that they only use the highest quality ingredients to produce the most delicious chocolate.

Why does Lindt chocolate taste different? ›

Unique Roasting and Grinding

Our unique process has been perfected over decades, the Lindt Master Chocolatiers roast the cocoa beans for optimum flavour and grind them down to an extremely fine texture - essential for the remarkable melting taste of Lindt chocolate.

Is Lindt same as Lindt and Sprungli? ›

The Lindt & Sprüngli Brands

Get to know the portfolio of Lindt & Sprüngli brands: Lindt, Ghirardelli, Russell Stover, Caffarel as well as Hofbauer and Küfferle. All together comprise over 2.500 products.

Why is there a dragon on Lindt chocolate? ›

The Lindt logo features the brand name in elegant script typeface that signifies its premium chocolates. Just below the brand name appears “Master Chocolatier Since 1845” that symbolizes the brand's chocolate-making prowess. On the right, a dragon symbol stands for its craftsmanship and heritage.

What is the Speciality of Lindt chocolate? ›

The secret to his chocolate was all in the conching process he had invented which created a fine-melting texture by evenly combining the cocoa mass and cocoa butter with other ingredients like sugar and milk for a prolonged period of time, Lindt's conching technique created a 'melting chocolate' so fine and so ...

Why is Lindt better than Hershey? ›

Overall, Lindt is the better brand because it is a healthier brand of chocolate, it is slightly more expensive but you get a bigger amount of it, and it has a taste that is creamy without the overpowerment of cocoa or sugar.

Why is Lindt so delicious? ›

The secret to his chocolate was all in the conching process he had invented which created a fine-melting texture by evenly combining the cocoa mass and cocoa butter with other ingredients like sugar and milk for a prolonged period of time, Lindt's conching technique created a 'melting chocolate' so fine and so ...

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